Magical Reindeer Food in aid of Barretstown

13th Dec, 2022

Flahavan’s have teamed up with Barretstown to produce Magical Reindeer Food. Providing slow release oaty energy and a good source of fibre, Barretstown Magical Reindeer Food is the perfect snack for Santa’s busy reindeer. A limited supply of Magical Reindeer Food is now available to families across Ireland through their local Lidl store.   

Pick up your sachet of Magical Reindeer Food today and rest assured that the combination of Flahavan’s wholegrain oats and colourful sugar crystals will provide all the oaty energy Rudolf and his friends will need on their busy night.

John Flahavan, Managing Director, Flahavan’s, said, “Flahavan’s is delighted to support this great initiative in the best way we can – using Flahavan’s oats to help raise funds for Barretstown and the families they serve this Christmas. Our team has worked tirelessly to ensure we got the Magical Reindeer Food in stores on time for the big night. A special thanks to some of the companies we work with like Cappoquinn Logistics, Alert Packaging, Speedpak and Spera Limited, who have all pulled together to make this magic happen. This Christmas another family will get the devastating diagnosis of a serious illness, and we are so proud to play a part in raising the funds needed to support Barretstown and the great work they do for these very unfortunate families.”

Barretstown offers free therapeutic programmes at a unique specially designed campus in County Kildare and through outreach programmes in hospitals and schools throughout Ireland, for children and their families living with a serious illness.

Reindeer Oats are available across Lidl’s network of 218 stores across the island of Ireland at a price of €3, with all proceeds going to Barretstown. They are selling fast, so don’t delay.

For more information, visit and text Christmas to 50300 to make a €4 donation.